Who actually protects music, song lyrics and melodies from imitation or theft?

As a music licence manager, you will focus on managing music licences and ensuring that musical works are correctly licensed when used in various media and formats, including film and television dubbing, advertising, video games and public performances.

Your specific tasks include negotiating and concluding licensing agreements with music users, be it a major film studio or a local radio station. You have to make sure that the rights of artists and rights holders are protected and adequately compensated. Music licensing managers often work in hybrid teams. Your tasks may also include the planning of marketing co-operations as well as the development and implementation of music licensing campaigns and media planning for advertising. Above all, you always have an eye on the market and do regular brand research.

A successful music licene manager has both a deep passion for music and a keen eye for business detail. The ability to negotiate and understand complex licensing agreements is important, as is knowledge of the latest trends in the music and media landscape. Good communication skills are essential as you will regularly interact with a variety of stakeholders, from artists and labels to television and film producers.

To gain a foothold as a music licensing manager, a degree in music management, law, or business administration can be helpful. Practical experience in the music industry, especially in areas dealing with copyright and licensing, is invaluable. Some people also enter the field of music licensing through internships or assistant positions and gain expertise by expanding their skills and network.